Post: Virtual Networking: The New Way to Build Business Relationships

Virtual networking block letters

The virtual world is taking over the physical one, and virtual networking is another example of how our virtual lives are taking over our physical ones.

Gone are the days of traveling to meet new business connections in person. Nowadays, virtual networks let us connect with people worldwide without leaving our homes or offices.

It doesn’t matter if you’re in China or Philadelphia; you can be virtually connected with someone from anywhere else in the world!

And with these online communities, we can form relationships with like-minded entrepreneurs who might help us grow and scale our businesses!

In this blog post, we’ll talk about all things virtual networking and how it’s changed business forever.

So what do you say? Is it time to get virtual then?

What is virtual networking?

Virtual networking is the process of using technology to connect with people to build relationships and do business. This can be done through virtual meetings, webinars, or social media platforms.

However, virtual networking also comes with its own unique set of challenges.

Virtual Networking in Business – How it Works

Hosting virtual meetings has become the go-to choice for building relationships with customers and prospects for many businesses.

These days, they save money on travel costs and increase productivity by increasing face time with clients during work hours.

Using tools like Skype or Google Hangouts is the perfect way to host a virtual meeting. With features like video conferencing and screen sharing, they can help you connect with your customers in an intimate way that is difficult to do face-to-face.

Nowadays, many businesses are also hosting webinars to connect with their audience online.

Webinars allow businesses to share their knowledge and expertise with a larger audience while building relationships with potential future customers.

And finally, social platforms like LinkedIn and Twitter are great ways to connect with others in your industry. You can find people who share your interests and start conversations that could lead to business opportunities down the line!

The Benefits of Online Networking

If you’re thinking about diving into virtual networking, there are many benefits to doing so.

The first is the sheer convenience of it all – who doesn’t want to save time and money? Being able to meet with people from around the world without leaving your home or office has its perks!

Another benefit is that it can help you build relationships with customers and prospects that you might not be able to do in person.

This is especially true for businesses looking to connect with people in other parts of the world. With virtual networking, there are no geographical boundaries!

Finally, using technology to connect with others can also help increase your productivity. By being able to communicate with more people in less time, you can get more work done!

The Challenges of Virtual Networking

While virtual networking has many benefits, it also comes with its own unique challenges.

For example, you cannot see someone’s body language or facial expressions (camera off?) when communicating through technology. And the lack of face-to-face interaction can make it challenging to build rapport and form business relationships online.

Another challenge is that virtual networking can be a lonely experience. When you’re only communicating through a screen, it’s easy to feel disconnected from others. This can lead to feelings of isolation and loneliness, which are not ideal for building strong relationships and networks.

How to Overcome the Challenges of Virtual Networking

If you’re looking to overcome the challenges of online networking, there are a few things you can do. 

First, make sure that your virtual meeting is a supplement to in-person interactions – not a replacement. In other words, virtual meetings should be used as an additional way of building relationships with customers and prospects once you’ve already established rapport face-to-face or over the phone.

Next, use virtual platforms like video conferencing and screen sharing when meeting others online. As mentioned before, these features allow you to connect on a more intimate level than just text alone.

Finally, don’t shy away from using social networks for virtual meetups. These tools are great ways to start conversations with people who have similar interests, and they can lead to business opportunities down the line. And if they have similar goals as yours, it can help you build a support network as well.

How to Host a Virtual Networking Event

Hosting a virtual event like this requires some planning. You’ll need to make sure that all of the equipment necessary for the presentation will work together before the day arrives. If there are multiple types of hardware involved, then you’ll want to test them out beforehand. Also, consider how many people will attend the in-person event.

The most important thing when facilitating a virtual networking session is making sure that participants feel comfortable. When working remotely from home, it might take longer than usual for someone to settle in.

Make sure that you’re available throughout the entire time. Let your group know that you’re here to help whenever they ask for assistance.

Things to Consider for A Successful Virtual Networking Event

You should consider the following to have a successful virtual networking event:

Choose the right virtual event tools – Several different software packages offer various features, such as remote control, screen sharing, audio/video conferencing, etc.

Some of these programs require additional licenses, while others come free of charge. Make sure you choose something that meets your needs.

Create a plan – Before the actual event takes place, create a detailed schedule outlining what time everything starts and finishes. Then stick to it!

Prepare a list of questions – When creating your schedule, think about who might ask specific questions during the session. Whatever the case, prepare answers to common questions beforehand.

Build the guest list – Look for people interested in attending your virtual meeting through social media platforms like Facebook, LinkedIn, and Twitter.

Build conversation into the virtual conference – Use online chat rooms to build up the discussion between participants. Be there for assistance when necessary. Set expectations and tell attendees what kind of experience they’re likely to get from attending the event.

Have fun – The most important thing when hosting virtual events is creating new connections and enjoying yourself. Take things slowly and remember to make a good impression. Nothing beats being relaxed and enjoying yourself.

Choosing a Virtual Networking Platform

When choosing a virtual networking platform, consider several things, including cost, ease-of-use, scalability, security features, support options, etc.

Here we will discuss some of these considerations and provide links to more information about them.

Cost

When selecting a virtual networking solution, how much money you want to spend is the first thing to think about. There are many different solutions available, from free, open-source software to commercial products.

Some solutions may not have all the bells and whistles, but they may offer an inexpensive option.

Commercial licenses usually come at a higher price point but often include additional backup and storage, plus increased attendee capacities beyond one or two guests.

Ease-of-Use

Another important consideration when looking at a virtual networking solution is making the setup simple and intuitive.

Platforms that don’t require users to sign up and create an account can be a big plus.

Also, consider what devices your platform of choice is available on. Not everyone wants to join with their desktop. Some of your participants may be on the go and would prefer to use their mobiles.

Scalability and Flexibility

Does the platform you are considering offer a free plan? If you want to grow into a higher plan, will you need to make a one-year commitment, or can you cancel or downgrade at any time?

Security Features

Security is something every organization needs. Can you password protect your meeting?  Do you need to require a virtual key for entry?

Support Options

Last but not least, consider your support options. What is the email address or phone number to call for help? How long does it take for someone to get back to you?

These are just some of the things to consider when choosing the right platform for your virtual event networking needs.

The Future of Virtual Networking in Business

Virtual networking events help you to grow your professional network and build connections. Virtual conferences help business owners connect with other professionals to learn new skills or gain valuable insight into improving their current operations.

Virtual networking also opens up virtual possibilities, allowing professionals from around the world to attend a virtual event. In addition to virtual conferences and meetings, many sites have added another element – virtual team building events.

These online learning opportunities allow you to learn from industry experts via video tutorials or webinars on topics such as social media marketing strategies or best practices for SEO.

The future looks bright for virtual networking in business, and there are many exciting possibilities on the horizon!


If you’re looking for ways to improve efficiency and increase productivity among your staff members, investing in a quality virtual networking solution should be considered.

There are plenty of options available today, ranging from simple solutions to highly advanced ones. The necessary step is realizing what you wish to derive from the same.

However, remember that social media is your greatest friend while planning a virtual happy hour. Furthermore, it’s the best way to market your event more social while forming meaningful connections.

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